17/10/2017

eCommerce Victims – Strategy and Lessons for SMEs

The invisible hand of the market is altering supply and demand in the eCommerce market too. Every SME should have a marketing plan and a simple […]
03/10/2017

Social Media is part of the Marketing Story for SMEs in Asia

With an economically active population of several billion people and rapid, sustained economic growth, Asia represents a booming market place that new and existing SMEs are continually trying […]
05/09/2017

How can SMEs transition from a traditional business to a digital business?

The world is online, now. It is an SME owner’s choice to work hard or to work clever. Traditional businesses often involve labour intensive activities but […]
29/08/2017

SME lack of knowledge in customer retention

Many challenges experienced by SMEs in Asia and globally can be traced to inadequate sales and competitive weaknesses. Unethical competition, changing customers’ needs, and poor location […]